Ad o’ the Day
With all due respect to my Boston University colleagues, the BU College of Communication didn’t exactly cover itself in glory by participating recently in a commercial stunt with McDonald’s, as...
View ArticleThe Center For Suing In The Public Interest
As the hardworking staff noted several weeks ago, on June 22 the endlessly outraged Center for Science in the Public Interest (CSPI) served McDonald’s a notice of its intent to sue in several states...
View Article‘History Sniffers’ Take It On The Nose
The New York woman who sued the behavioral advertising network Interclick last month for “history sniffing” (Sneak ADtack post here) is now suing Interclick’s clients, specifically McDonald’s, CBS,...
View ArticleOlympic Meddle: Ambush Ads A Longstanding Competition
See the sneak attacks at Sneak Adtack.
View ArticleRIP: Mickey D’s Wingman
Friday’s New York Times featured a full-page-ad tribute to Fred Turner, the original grillman at the original McDonald’s, who passed away this week. Nut graf: From the time our founder Ray Kroc hired...
View ArticleHas Google Replaced U.S. Postal Stamps in Celebrating Cultural Giants?
Call it the Dawn of the Great Google Doodle Backlash. From today’s Washington Post Outlook section (via Politico Playbook): The case against the Google Doodle When Google honored African American...
View ArticleMickey D and the Big Town Dailies
From our It Doesn’t Ad Up desk So, go figure. Fast-food giant McDonald’s announced on Wednesday that it will hike wages and benefits for employees at the stores it owns. McDonald’s then trumpeted that...
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